About ATD TRAINING & RECRUITING
Bryce Bouwens - Founder
I’m Bryce Bouwens, a former 5 Time all-Conference / Division I LS of the year at Western Michigan University, where I played for five years (2018-2022) and learned what it truly takes to compete at a high level. My faith in Jesus Christ is the foundation of my life and shapes how I coach, lead, and serve others.
Today, I’m a successful Long-snapping trainer focused on developing athletes both on and off the field. My goal is to help athletes maximize their potential, grow in confidence, and navigate the recruiting process with purpose, discipline, and integrity.
Chris Bouwens - Founder
My name is Chris Bouwens - “Coach B”. For the past 27 years, I’ve dedicated a huge part of my life to coaching and developing football players at all positions. Over the last several years I’ve narrowed my specialty down to training wide receivers. I’ve had the privilege of working with many elite athletes and helping guide them through training, exposure, and recruiting—several of whom have reached the professional level and a countless number have played or are currently playing at the collegiate level. My passion is using experience, relationships, and attention to detail to help the next generation of football players reach their full potential and play at the next level.
Our Trusted partners
Strength , Speed , and Change of Direction
TPT is our elite partner for speed, strength, and change-of-direction training. Simply put, they’re the best in the business. Their proven systems build explosive, game-ready athletes and perfectly match the ATD standard of excellence and attention to detail.
7 - on 7 Organization
West Michigan Drive is a nationally competing 7-on-7 football program focused on elite player development and high-level competition. We unite top athletes from across West Michigan and challenge them against the best teams in the country—developing skill, confidence, and football intelligence through intentional training and competitive exposure.